WRAP launches World Cup 'Leftover Line-up' food waste campaign. Love Food Hate Waste has launched its Leftover Line-up campaign to run alongside the FIFA World Cup 2026, encouraging households to turn leftovers into internationally inspired matchday sandwiches. WRAP says UK homes waste 4.4 million tonnes of edible food a year, enough to fill Wembley eight times.

The WRAP-run campaign reimagines iconic sandwiches from around the world as collectible football cards, with recipes inspired by host nations the USA, Canada and Mexico. WRAP's research shows nearly 60 per cent of UK food waste comes from homes, worth £17.5 billion a year, with a household of four throwing away more than £1,000 of edible food annually.

Food waste minister Mary Creagh said: “With families and friends gathering to support England at the World Cup, we’ll be tucking in to homemade burgers and sensational sides. I encourage everyone to support the ‘Love Food, Hate Waste’ campaign and love their leftovers as Harry Kane leads the Three Lions out to their date with destiny. Tackling food waste means more money for drinks and helps our planet.”

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